Mission, Vision, Values


  • To produce and market high-quality red, white and rosé wines that are highly enjoyable
  • As a priority, to sell via the Horeca channel and at specialised shops with a regional, national and international scope
  • To attain profitability and value for the capital invested
  • To contribute to the development of both our employees and the region
  • To stand out due to having our own vineyards and installations, which ensure full control of the entire production process, and to create wines that are unique and well-known


  • To consolidate our leadership in the sector of high-quality vineyards in Navarra and increase leadership throughout Spain and internationally
  • To be a responsible, efficient and dynamic company that is committed to research and innovation as the road to leadership
  • To continue being a company skilled in competing globally
  • To continue being a secure and trustworthy option for our customers, in an atomised market with a huge number of brands


  • Team: we thrive on teamwork and work together and cooperate, taking on commitments to attain shared targets
  • Coherence: our thoughts and actions are coherent.
  • Transparent: we provide access to information for developing work, continuously, clearly and truthfully
  • Innovation: we actively seek improvements in our processes, products and services
  • Responsibility: we have a commitment to our customers and their satisfaction and their goals, providing solutions and quality
  • Ethics: we work under the strictest professional guidelines